Create a new concept of a flagship store which will provide customers with a unique customer experience.
A cross-disciplinary experts team (sales, marketing, customer care, architecture and design) participated in our Innovation Farm workshops. We guided the process of mapping best practice in customer experience, facilitated co-creation workshops and interviews with customers, and lead creative ideation sessions. We organized the wide range of ideas that the team generated along a customer journey, following the strategic principles of the project. The resulting concept store design was realized by the IO Studio and won the Czech Architecture Grand Prix.
Design a new showroom for corporate customers, which allows them to understand the range of services and products in a experiential way.
To transform the B2B Services Unit of a large company to better meet the needs of corporate customers in terms of technologies, processes and customer experience.